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April 18, 2017

Changing perspective to innovate well. Is the traditional thinking about the “back-end” and the “front-end” of an organization still relevant?

As we go about our daily professional lives, do we think about how our business functions or do we assume that everything is fi...

March 6, 2017

Don't wait for everything to be perfect before you test your idea in the market and before you sell to customers. Be open to feedback. Don't be afraid to change your idea if need be. Also, remember that  "the real value" in your idea might not be where you think it is.


May 30, 2016

Innovation and entrepreneurship might seem like all the buzz lately, but for good reason. They play a significant role in the economy and development of New Brunswick and of the region. At PDC we are focused on working with innovators and entrepreneurs who are dedicate...

April 13, 2016

Don't underestimate the impact of email on your brand.


Email addresses are where it begins. If you are sending an email to an organization to introduce yourself, or to arrange an appointment to discuss funding opportunities, and your email address is sexyeyes@hotmail.c...

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April 13, 2016

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